ITURA Jewelry Sizing Guide
Necklaces
Measure where you want the necklace to fall.
Wrap a soft tape measure around your neck at that spot. If you don’t have a tape measure, grab headphones, a charging cable, or a piece of string. Wrap that around your neck instead, then measure it against a ruler.
Use this chart as a starting point. Every neck is different, so your best fit might land somewhere between two lengths.

Choker — 34-38cm / 13-15in
At 36cm (14in), it sits right at the base of your neck. Wear it alone as a statement piece, or layer it with longer chains. Works well with low or off-the-shoulder necklines.
Short — 38-42cm / 15-16.5in
At 40cm (16in), it falls a little lower, right at your collarbone. Good for everyday wear and for building a necklace stack. Add a pendant if you want more detail.
Mid — 42-46cm / 16.5-18in
Falls just below your collarbone, on your upper chest. It's the length most people reach for first. Works with pendants and with most outfits.
Long — 46-50cm / 18-20in
Sits just above your bust. Good for layering over shorter necklaces, or wearing alone with higher necklines.

